As an international company, Interflora has a variety of stems at its disposal – with alstroemeria, carnations, lilies, tulips and roses the most popular. There are, in fact, an impressive 121 floral arrangements available to order, sourced from the UK and internationally, all with a seven-day freshness guarantee. You may initially feel overwhelmed by choice, but the site is easy to use and allows you to filter your search to find flowers for the occasion.
It is worth noting, however, that Interflora’s service may not be consistent. Across review sites, including Trustpilot and Mumsnet, customers have complained that flowers arrived damaged, late or to the wrong address. Some said that their flowers arrived looking dead, although others praised the flowers for being ‘picture perfect’. As the company uses so many different florists, it may be hard to keep the quality consistent for all of the bouquets.
The average cost of an Interflora bouquet is in the £30-40 bracket, but prices do go up to £380. Some customers on review sites such as Trustpilot have complained that this is not value for money, but I would have to argue that the ease of using the site, as well as the selection of flowers, explains why Interflora is the flower delivery market leader.